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online shopping figures Uk Shopping Figures For the UK

The market for online retailers has been growing continuously since its humble beginnings. This is evident especially in the UK where e-commerce accounts for 20% of retail sales.

Many people shop online to research brands prior to purchasing, and 45% like to "buy online, pick up in stores". This is a fascinating shift in the way people shop that bricks-and-mortar stores should pay attention to.

1. Online retail sales in the UK

It's not difficult to see that online retail sales in the UK have risen significantly over the past few years. In fact, according to data from 2023 the B2C e-commerce market is expected to reach nearly $120 billion by the end of next year. This growth is a result of changing consumer shopping patterns and the widespread adoption by retailers of digital transformation technologies. Bricks and mortar stores are gaining popularity as shoppers increasingly shop online.

In order to do this, it's essential that both pureplay and omni-channel retailers understand what draws customers to buy online. To help you understand this, we've compiled an assortment of sales figures and statistics that are both eye-opening and revealing.

Of all the retail sectors, fashion is the most popular and accounts for 28 percent of all sales on e-commerce in the UK. This is probably due to a wider selection of products that are available and the convenience of being in a position to try on clothes without leaving home. Electronics is the second most popular item, accounting for 16% of e-commerce sales. This is probably due to the constant demand for new gadgets, as well as the desire to stay current with the most recent technology. Hobbies and leisure products are also popular items to purchase online, with 15% of all online sales.

When asked why they shop online, online shopping figures uk 57% said it was because of convenience. Then, 48% cited price comparison, while 37% of them said they were looking for discounts or special deals. These findings suggest that consumers in the UK are less price driven than their European counterparts and are more focused on convenience and a broad product range.

2. Online shopping in the UK

Shopping online is becoming regular part of the lives of many UK customers. It doesn't matter if it's for electronics, groceries, or fashion - almost half of UK residents over 65 have made an online purchase in the past year alone. Shoppers can pick from a variety of payment options and decide the time and method they'd like their purchases delivered.

While there are many reasons for shoppers to shop online among them, the most common include convenience, price, and availability. In fact 57% of online shoppers say that convenience is the primary reason for their shopping habits. Then, online shopping figures uk 48% cited lower prices as an additional advantage, while 37% cited a wider range of options.

UK consumers are also becoming more environmentally conscious in their online shopping habits. 79 percent of UK shoppers recycle boxes and other packaging materials from their online purchases. They might even take action if they feel their deliveries are not coming in environmentally friendly packaging.

Certain consumers are looking to make their shopping experience more personal. They are not just trying to reduce their environmental impact but also reduce their carbon footprint. For example, 35% of UK customers have bought clothes, footwear, and accessories from a retailer that has their size information stored. This allows them to bypass the return process and get what they want faster.

Incredibly, UK consumers are reported to be more willing to wait for their online orders than they were during the pandemic. This could be because they are more used to the longer delivery times and have a better understanding of how long it takes for an item to be delivered in the mail.

3. Online shopping in the UK by age group

Shopping online is a huge hit in the UK. The most sought-after purchases are clothes and accessories followed by food items, and finally media such as music and movies. Shopping online is also popular in the UK during the annual Black Friday and Christmas sales. This is due to the fact that customers find these sales to be extremely convenient. It is also easy to compare prices and items online when making these types of purchases.

It is essential to realize that online shoppers come from a variety of backgrounds. This makes it essential for online retailers to know the demographics their customers are looking for when purchasing products. In addition to this it is crucial to be aware of the amount of time each age group spends shopping online. The younger generation, for example is more likely to use mobile devices to shop than any other age group. This is because the younger generation is less time-conscious and uses a variety of devices to accomplish online tasks.

The older generation tends to be more cautious in their buying habits and less influenced by online advertising. They also tend to visit stores on the high street to look at and feel products prior to making a purchase. But this doesn't mean they won't buy online shopping sites for clothes because the convenience and ease of use of online shopping is still very appealing to them.

A second interesting factor to be considered when shopping online is that older people are more likely than younger generations to expect and request free shipping on all of their purchases. Additionally they are more likely to abandon their carts when they believe that shipping costs are excessive. In addition 61% of people over 55 say they will add more items to their shopping carts in order to reach the free delivery threshold.

4. Online shopping in the UK in accordance with gender

Men and women in the UK are equally likely to purchase items online. However, women are more likely to make big purchases, such as electrical appliances or furniture, than men. Both groups are also more likely to purchase fashion cosmetics, health and beauty products, home and garden, and consumer electronics products.

In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. Studies have shown that 70% of shoppers are influenced by the way the retailer has responded to the COVID-19 pandemic, with 69% of these searching for brands that support and are in close contact with their local communities.

The most sought-after online shopping products in the UK are shoes and clothing. In fact, 62% of female British online shoppers bought these items in the year 2020. However the online sales don't just apply to the clothing sector and there are a myriad of other products available like kitchenware, jewellery and sports goods.

In the process, online shopping is becoming more popular as a way to find the best online shopping sites for clothes prices on these products. In fact, some experts predict that online sales will account for nearly 1/3 of all retail sales by 2024.

Some retailers are struggling with the rising popularity of online shopping while others are flourishing. Online sales are increasing in fashion, health and wellness as well as home and garden and consumer electronic.

In the near future, online shopping for these products is expected to continue to grow. As the number of people who use the internet continues to grow it is expected that online shopping will increase in popularity in the near future. With the increasing popularity of this method of shopping, it is important for retailers to ensure their websites are optimized for mobile devices and provide a secure and easy checkout process.

5. Online shopping in the UK by region

The UK is among the most important European eCommerce markets. When shopping online the British consumers are mostly influenced by price, convenience and a variety of products. These factors make it a great place for retailers who want to invest in their web presence and offer seamless shopping.

During the COVID-19 Pandemic, online sales grew significantly as consumers chose safer and more convenient options for shopping. This trend has continued after the outbreak as consumers continue to shop online as an alternative.

Online shopping is a significant component of the UK retail economy Some estimates suggest that it will account for a third of all retail sales in 2024. This growth is driven by increasing consumer adoption of ecommerce and advances in technology.

In the UK, 57% of online shoppers say convenience is the primary reason for them to shop online. This is followed closely by 48% who say that it is easier to find special offers and deals, and 37% who claim that there is a wider range of products available online. In Europe the majority of consumers cite lower prices as a major reason for them to purchase online.

Online shoppers are also eager to test new products and brands. Online shoppers are open to trying new products and brands. Half of people are willing to try them when they shop on marketplaces like Amazon. Buy now pay later checkouts are a popular choice for UK shoppers, with 29% of online shoppers using a buy now, pay later option in the past year.

A strong online return policy for the UK is also an important aspect of e-commerce. The majority of online shoppers (59 percent) look up the return policy of a retailer prior to buying, and nearly half expect the retailer to arrange and pay for return shipping.